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Have you ever noticed how certain tech trends come and go like a fleeting breeze? One such trend that has recently bid us farewell is the small flagship phone. For years, we've been captivated by the compact, powerful devices that fit perfectly in our hands. But now, the era of the small flagship phone is over. Let's take a moment to mourn its loss.
Why did the small flagship phone become extinct? It all started with the gradual increase in screen size. Remember when phones were uniformly smaller? Then, almost overnight, we jumped from four-inch screens to five-inch, then six-inch flagships. The seven-inch phones never quite went mainstream, but it seems like all the top flagships now hover around that size.
Manufacturers have consistently recognized that as smartphone screens get bigger, there's a demand for a smaller alternative. We've seen this time and again with companies like Samsung introducing a mini version of their flagship devices. But guess what? Those mini versions are now extinct, just like the small flagship phone.
Enter the Asus Zenfone, a rare breed that defied the trend. The Zenfone 9, released in 2022, was a nearly perfect flagship phone, packing incredible performance and features into a compact package. It even won the "small phone of the year" award. However, its successor, the Zenfone 10, signified the beginning of the end. While it improved on many aspects, it also increased in size, joining the ranks of the larger flagships.
Now, in 2024, the new Zenfone has become a gigantic 6.8-inch ultra phone. It's a sad realization that even the last holdout has succumbed to the trend. But why did this happen? Let's take a look at Apple's experience with their iPhone 12 Mini.
Apple, known for their supply chain expertise, decided to release the iPhone 12 Mini, a smaller, more pocketable version of their flagship phone. Reviews were largely positive, and the Mini received praise for packing flagship features into a compact device. However, sales figures told a different story. The iPhone 12 Mini accounted for a mere 5% of the total sales of the new iPhone 12 lineup. Ouch.
This pattern repeated with the iPhone 13 Mini, which performed even worse than its predecessor. It became clear that not enough people were buying small phones to make it worthwhile for companies to continue investing in them. So, the iPhone Mini experiment reinforced what we already knew: small phones just don't sell in significant numbers.
Now, with the Zenfone's transformation into a larger device, it seems that the small flagship phone has officially bitten the dust. The void left by these compact powerhouses is now wide open, and while someone might come along and attempt to fill it temporarily, don't expect it to last.
So, let's bid a fond farewell to the small flagship phone. It may be gone, but it will always hold a special place in the hearts of those who cherished the perfect blend of power and portability. Rest in peace, small flagship phone.
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